Rainbow Loom

Rainbow Loom is a plastic pegboard tool used to weave small colorful rubber and plastic bands, called loom bands, into bracelets, charms and other decorative items. It was invented in 2010 by Cheong Choon Ng in Novi, Michigan, as a way to help his daughters make more elaborate rubber-band bracelets than they could weave on their fingers alone. The board itself is a plastic pegboard about 2 inches by 8 inches carrying rows of push-pin-style pegs, and a standard kit pairs the board with a crochet hook, C-shaped plastic clips, and hundreds of colored rubber bands used to hook bands from peg to peg in a chosen pattern before lifting the finished chain free. The toy became a widely sold craft item in the early 2010s, with the inventors company reporting sales of more than eight million loom units and forty million packets of bands worldwide by September 2014.